PLANNING
Before the first sketch, a few clear decisions can make the design process more focused.
What should visitors understand, feel or do after entering the space? A product demonstration, a quiet meeting and a public launch each need a different layout.
Bring the floor plan, venue guidance, target dates, approximate budget and the products or activities the space needs to support. These details help the team develop a realistic direction.
Consider how someone notices the space, enters it, finds what they need and speaks with your team. A clear journey helps the architecture and the experience work together.
